Moi Self

The Story:

Moi Self is the gifting brand designed to help girls help each other. Together with her business partner (and best friend), Bianca Pal, Moi Self Founder Tara Willis wants to help support and nurture friendships. She says, “There’s only one thing you can be sure of in this uncertain world – your friends. Moi Self is a fun form of self-help for you to experience together.” Better than greetings cards, ‘Helpful Hankies’ are the first Moi Self products. Whether a friend is moving away, has lost a loved one or has had her heart broken, these illustrated treats are sure to instantly brighten her mood -– the perfect gift for when flowers and chocolates just aren’t enough!

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Moi Self womenswear

'Thinking Of You Sweetie' Helpful Hankie by Moi Self 'Fix Your Mascara You're Amazing' Helpful Hankie by Moi Self 'Go Buy Some Shoes' Helpful Hankie by Moi Self 'It's Not Goodbye Just Au Revoir' Helpful Hankie by Moi Self 'He's Not That Hot Anyway' Helpful Hankie by Moi Self