A.P.C.

The Story:

With no intention of working in fashion, the launch of Parisian brand A.P.C. (Atelier de Production et de Création) was something of a happy accident for founder Jean Touitou. Having graduated from the Sorbonne in Paris with a history degree he managed to land his first job with Kenzo, which was followed by placements at Agnès B and Irie before finally deciding to go his own way in 1987 with the launch of A.P.C. Since then the brand has been a go-to for refined yet casual French style.

The Story:

With no intention of working in fashion, the launch of Parisian brand A.P.C. (Atelier de Production et de Création) was something of a happy accident for founder Jean Touitou. Having graduated from the Sorbonne in Paris with a history degree he managed to land his first job with Kenzo, which was followed by placements at Agnès B and Irie before finally deciding to go his own way in 1987 with the launch of A.P.C. Since then the brand has been a go-to for refined yet casual French style.

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A.P.C. Designer Profile Image

A.P.C. womenswear

Leopard Print Silk Voile Smock Dress by A.P.C.

Leopard Print Silk Voile Smock Dress

A.P.C.

$371.25
Marine Chine Ultimate Stripe Jumper by A.P.C.

Marine Chine Ultimate Stripe Jumper

A.P.C.

$199.37
Denim Playsuit by A.P.C.

Denim Playsuit

A.P.C.

$268.13
Ecru Ultimate Marine Stripe Jumper by A.P.C.

Ecru Ultimate Marine Stripe Jumper

A.P.C.

$199.37
Zip Pocket Leopard Sweatshirt Dress by A.P.C.

Zip Pocket Leopard Sweatshirt Dress

A.P.C.

$171.88
Batik Print Silk Dress by A.P.C.

Batik Print Silk Dress

A.P.C.

$343.74
Pintuck Cotton Shirt Dress by A.P.C.

Pintuck Cotton Shirt Dress

A.P.C.

$247.50
Leopard Print Silk Tie Neck Blouse by A.P.C.

Leopard Print Silk Tie Neck Blouse

A.P.C.

$247.50
Crochet Top Cotton Dress by A.P.C.

Crochet Top Cotton Dress

A.P.C.

$302.49
Faux Leather Hem Cotton Miniskirt by A.P.C.

Faux Leather Hem Cotton Miniskirt

A.P.C.

$199.37
Pinstripe Cotton Shirt by A.P.C.

Pinstripe Cotton Shirt

A.P.C.

$199.37
Mao Collar Paisley Liberty Print Shirt by A.P.C.

Mao Collar Paisley Liberty Print Shirt

A.P.C.

$233.76
Fine Knit Linen Blend Jumper by A.P.C.

Fine Knit Linen Blend Jumper

A.P.C.

$158.12
Double Breasted Cotton Ultimate Trench Coat by A.P.C.

Double Breasted Cotton Ultimate Trench Coat

A.P.C.

$481.26
Linen Mix Tie Waist Dress by A.P.C.

Linen Mix Tie Waist Dress

A.P.C.

$316.26
Peach Stripe T-Shirt by A.P.C.

Peach Stripe T-Shirt

A.P.C.

$68.76
Cork and Leather Wedge Sandal by A.P.C.

Cork and Leather Wedge Sandal

A.P.C.

$330.00
     

A.P.C. menswear

Red Cotton Preppy Harrington by A.P.C.

Red Cotton Preppy Harrington

A.P.C.

$419.38
Navy Pink Breton Stripe Fine Merino Crew by A.P.C.

Navy Pink Breton Stripe Fine Merino Crew

A.P.C.

$210.00
Multi Coloured Stripe T-Shirt by A.P.C.

Multi Coloured Stripe T-Shirt

A.P.C.

$82.50
Navy Fine Merino Cardigan by A.P.C.

Navy Fine Merino Cardigan

A.P.C.

$235.00
White Navy Breton Stripe Fine Merino Crew by A.P.C.

White Navy Breton Stripe Fine Merino Crew

A.P.C.

$210.00
Mustard Fine Merino Crew Knit by A.P.C.

Mustard Fine Merino Crew Knit

A.P.C.

$195.00
Selvedge Rescue Straight Relaxed Leg Jeans by A.P.C.

Selvedge Rescue Straight Relaxed Leg Jeans

A.P.C.

$175.00
Bottle Green Cotton Knitted Polo Shirt by A.P.C.

Bottle Green Cotton Knitted Polo Shirt

A.P.C.

$158.12
Mustard Cotton Canvas Chinos by A.P.C.

Mustard Cotton Canvas Chinos

A.P.C.

$226.88
Red Contrast Yoke Pima Cotton Knit by A.P.C.

Red Contrast Yoke Pima Cotton Knit

A.P.C.

$295.00
Marine Olive British Plaid Slim Shirt by A.P.C.

Marine Olive British Plaid Slim Shirt

A.P.C.

$180.00
Navy Cotton Jersey Shirt by A.P.C.

Navy Cotton Jersey Shirt

A.P.C.

$123.75
Leopard Print Sweat by A.P.C.

Leopard Print Sweat

A.P.C.

$150.00
Black Waxed Country Jacket by A.P.C.

Black Waxed Country Jacket

A.P.C.

$470.00
Grey 1987 American Flag Sweat by A.P.C.

Grey 1987 American Flag Sweat

A.P.C.

$165.00
Steel Grey Slim Chinos by A.P.C.

Steel Grey Slim Chinos

A.P.C.

$235.00
Navy Contrast Yoke Stripe Pull Over Shirt by A.P.C.

Navy Contrast Yoke Stripe Pull Over Shirt

A.P.C.

$210.00
Navy Selvedge Petit Standard Skinny Jeans by A.P.C.

classics

Navy Selvedge Petit Standard Skinny Jeans

A.P.C.

$175.00
Tobacco Suede Crepe Sole Desert Boots by A.P.C.

Tobacco Suede Crepe Sole Desert Boots

A.P.C.

$385.00
Selvedge New Standard Straight Leg Jeans by A.P.C.

classics

Selvedge New Standard Straight Leg Jeans

A.P.C.

$175.00