Now in its second season, Carhartt Heritage joins a growing stable of niche Carhartt collections (including A.P.C. X Carhartt also available at my-wardrobe) which cast a spotlight on the brand's most interesting qualities. For Heritage, this means taking its cue from an archive that dates back to the late 1900s. The result - a homage to classic Americana - works a perfect balance of old-meets-new/history-meets-modernity, that us guys now demand from our wardrobe.
A Detroit brand by origin, the business first worked out of an attic with just four sewing machines and five employees. Its ethos; 'honest value for an honest dollar', looked to the design of overalls for the hard-working blue-collar man and it's these overalls, brilliantly preserved, that provide a template for Heritage.
Once worn by miners, builders and the like, it's not surprising that durability remains at the forefront of Heritage's values. Nicholas Gordon-Harris from brand HQ notes that people are 'paying a lot more attention to fabrics, quality and the history of a garment and Carhartt
Heritage prides itself on reflecting all three.' But that doesn't mean you'll find any actual overalls in the line-up. Heritage is a more elegant incarnation of the original collection and a well-constructed shirt jacket or smart maroon sweat would sit just as happily in an office friendly style mash-up as during the weekend.
Gordon-Harris' personal favourite for SS12 is the Camo Savant pant (coming soon). As well as being on trend for the guy that's hungry for those standout pieces, it's 'both well-made and eye-catching'. These trousers lay the groundwork for a great off-duty wardrobe and also come in a more neutral olive those with more classic sartorial sensibilities. The plaid shirt and grey Henley top boast the same characteristics.
So, if the history of a brand and the tradition of quality construction are your thing then a Heritage line couldn't be a better fit and if you crave a sleek, modern look, then Carhartt's impressive CV of keeping the whole look up-to-date should be paid attention.
Brown Hamilton Selvedge Straight Dawson Pants
Camo Marshall Canvas State Jacket
Navy Rinsed Dearbourne Canvas State Jacket
Maroon Heather Founders Sweat
Olive Roswell Cotton Carrot Savant Pants
Maroon Plaid Benton Western Shirt
Grey Heather Waffle Marshall Henley