Calvin Klein Underwear
The Story:
1982: the year that cool boxers became important to men everywhere - and all thanks to Mr Calvin Klein. For a potted history, he launched his own clothing company in 1968, quickly won over the hard-to-crack fashion industry with regular features in Vogue and Harper's Bazaar and had redefined denim by the early 1970s. He then turned his thoughts to men's smalls! A combination of technology-driven fits and the now famous logo has since made them one of menswear's most iconic design successes.
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